Constellations, technicality, iconisation and Eskom: A case from South Africa’s Business Day
- Siebörger, Ian, Adendorff, Ralph D
- Authors: Siebörger, Ian , Adendorff, Ralph D
- Date: 2022
- Subjects: To be catalogued
- Language: English
- Type: text , article
- Identifier: http://hdl.handle.net/10962/385350 , vital:68010 , xlink:href="https://doi.org/10.2989/16073614.2022.2040369"
- Description: This article uses Legitimation Code Theory (LCT) and systemic functional linguistics (SFL) to explore interactions between various resources for building economic and political knowledge in a 2015 article from Business Day, a South African newspaper, concerning the country’s energy crisis. We use LCT to observe how three constellations are built in the article: a ‘developmental state’ constellation; a ‘neo-liberal’ constellation; and another underarticulated constellation that selectively draws ideas from both the preceding constellations. These constellations are built through the unfolding of the text using various linguistic resources, which we describe using SFL, including technicality and iconisation. We identify instances where words are charged with both ideational and axiological meaning concurrently, challenging existing understandings of the process of iconisation.
- Full Text:
- Date Issued: 2022
- Authors: Siebörger, Ian , Adendorff, Ralph D
- Date: 2022
- Subjects: To be catalogued
- Language: English
- Type: text , article
- Identifier: http://hdl.handle.net/10962/385350 , vital:68010 , xlink:href="https://doi.org/10.2989/16073614.2022.2040369"
- Description: This article uses Legitimation Code Theory (LCT) and systemic functional linguistics (SFL) to explore interactions between various resources for building economic and political knowledge in a 2015 article from Business Day, a South African newspaper, concerning the country’s energy crisis. We use LCT to observe how three constellations are built in the article: a ‘developmental state’ constellation; a ‘neo-liberal’ constellation; and another underarticulated constellation that selectively draws ideas from both the preceding constellations. These constellations are built through the unfolding of the text using various linguistic resources, which we describe using SFL, including technicality and iconisation. We identify instances where words are charged with both ideational and axiological meaning concurrently, challenging existing understandings of the process of iconisation.
- Full Text:
- Date Issued: 2022
“Eye on the big prize!”: Iconizing the Democratic Alliance in the Daily Sun
- Siebörger, Ian, Adendorff, Ralph D
- Authors: Siebörger, Ian , Adendorff, Ralph D
- Date: 2022
- Subjects: To be catalogued
- Language: English
- Type: text , article
- Identifier: http://hdl.handle.net/10962/385324 , vital:68007 , xlink:href="https://www.ajol.info/index.php/splp/article/view/253996"
- Description: This article gives a snapshot view of how Mmusi Maimane’s rise to leadership in the Democratic Alliance (DA) in 2015 was reported on in the Daily Sun, South Africa’s biggest-selling national daily newspaper (South African Audience Research Foundation, 2016). Through analysis of a Daily Sun news article exemplifying trends in the positioning of the DA in the tabloid over the first half of 2015, the present study demonstrates how Maimane tried to align the DA around a new iconography (Tann 2010, 2013), centred on the values of “freedom”, “fairness” and “opportunity”. Moreover, the present study also shows how this purported transformation in the DA was treated with scepticism by the news article’s author, who iconizes the DA as incapable of transformation and effective governance. Fine-grained complementary Legitimation Code Theory (LCT) and Systemic Functional Linguistics (SFL) analyses were conducted on this news article. The LCT analysis shows how multiple voices in the news article create conflicting binary constellations, axiologically charged through various linguistic resources, including intertextual references. The analysis, using SFL’s Appraisal system (Martin and White 2005), shows how iconization is accomplished in the news article through evaluative language, coupled with intertextual references, grammatical metaphor andtechnicality to produce syndromes of meaning in the news article. Such iconization works, in this case, to reproduce an attitude of cynicism toward party politics in post-apartheid South Africa. This cynicism foreshadows Maimane’s ultimate lack of success in transforming the discourses of the DA.
- Full Text:
- Date Issued: 2022
- Authors: Siebörger, Ian , Adendorff, Ralph D
- Date: 2022
- Subjects: To be catalogued
- Language: English
- Type: text , article
- Identifier: http://hdl.handle.net/10962/385324 , vital:68007 , xlink:href="https://www.ajol.info/index.php/splp/article/view/253996"
- Description: This article gives a snapshot view of how Mmusi Maimane’s rise to leadership in the Democratic Alliance (DA) in 2015 was reported on in the Daily Sun, South Africa’s biggest-selling national daily newspaper (South African Audience Research Foundation, 2016). Through analysis of a Daily Sun news article exemplifying trends in the positioning of the DA in the tabloid over the first half of 2015, the present study demonstrates how Maimane tried to align the DA around a new iconography (Tann 2010, 2013), centred on the values of “freedom”, “fairness” and “opportunity”. Moreover, the present study also shows how this purported transformation in the DA was treated with scepticism by the news article’s author, who iconizes the DA as incapable of transformation and effective governance. Fine-grained complementary Legitimation Code Theory (LCT) and Systemic Functional Linguistics (SFL) analyses were conducted on this news article. The LCT analysis shows how multiple voices in the news article create conflicting binary constellations, axiologically charged through various linguistic resources, including intertextual references. The analysis, using SFL’s Appraisal system (Martin and White 2005), shows how iconization is accomplished in the news article through evaluative language, coupled with intertextual references, grammatical metaphor andtechnicality to produce syndromes of meaning in the news article. Such iconization works, in this case, to reproduce an attitude of cynicism toward party politics in post-apartheid South Africa. This cynicism foreshadows Maimane’s ultimate lack of success in transforming the discourses of the DA.
- Full Text:
- Date Issued: 2022
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