- Title
- Perceptions of Cultural and Heritage Tourism Entrepreneurship among Students at a Higher Educational Institution in Cape Town
- Creator
- Asoba, Samson Nambei
- Creator
- Patricia, Nteboheng Mefi
- Description
- This study was inspired by the need to increase entrepreneurial opportunities in South Africa. It analysed the opportunity presented by tourism as a possible entrepreneurial field for you entrepreneurs from Universities. The study was based on the position that despite the attacks on colonial heritage sites, they can present possible entrepreneurial opportunities. The study adopted the quantitative approach to collect and analyse the perceptions of entrepreneurship students at a Higher Education Institution. Evidence was found that there were many benefits of heritage entrepreneurship which included creating financial viability, creation of employment and improving the environment and infrastructure in communities. It was also found that most of the students held a positive impression of the role of tourist and tourism entrepreneurship in the communities. They held a good image of the tourist and felt that they did not offer any threat to locals. Youth are recommended to adopt heritage tourism entrepreneurship as employment opportunity.
- Date
- 2021
- Subject
- Heritage Tourism Entrepreneurship Article
- Type
- text, article
- Identifier
- http://hdl.handle.net/11260/8085
- Identifier
- vital:61394
- Identifier
- xlink:href="https://www.abacademies.org/articles/perceptions-of-cultural-and-heritage-tourism-entrepreneurship-among-students-at-a-higher-educational-institution-in-cape-town-13940.html"
- Format
- computer, online resource, application/pdf, 1 online resource (10 pages), pdf
- Publisher
- Allied Business Academies
- Language
- English
- Relation
- Academy of Strategic Management Journal, Perceptions of Cultural and Heritage Tourism Entrepreneurship among Students at a Higher Educational Institution in Cape Town SN Asoba, NM Patricia - Academy of Strategic Management Journal, 2021, Academy of Strategic Management Journal volume 20 number 6S 1 10 2021
- Rights
- Allied Business Academies, Open Access
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